Hi friend,
If you’ve been posting online for a while, but your content still isn’t
- growing
- building visibility
- attracting opportunities
You’re not doing everything wrong.
Don't worry.
You’re just missing the most important ingredient: proof over theory.
When I started online, my content didn’t grow because I sounded like everyone else, thanks to being an avid reader of non-fiction.
It grew when I shared stories only I could tell.
So let's fix it, shall we?
(This is also the shortest newsletter I've written lol. But hey, one should keep challenging their writing skill!)
Here are 4 reasons your content might not be landing:
1. You’re saying what everyone else is saying
Generic advice = forgettable.
Your lived experience = unforgettable.
2. You’re trying to write for everyone
Specificity builds connection.
Stories make you memorable.
Have a mix! :)
3. You have no writing systems yet
Visibility comes from consistency.
Consistency comes from systems.
4. You’re trying to sound impressive
Professional tone sounds too... bookish.
A simple tone sounds real.
So unleash your inner unicorn.
Finally
Just write what you’ve lived and know about, and your content will transform.
I kept this one short and sweet.
Because I don't want to write fluff or over-explain. You already know what I mean because you're living in one of these realities.
You change it by being aware.
And then taking action.
You got this!
Love,
N