SHS #172: One LinkedIn Post Away From Your First Client

Niharikaa Kaur Sodhi

August 16, 2025

SHS #172: One LinkedIn Post Away From Your First Client

Reading time: 3 minutes

Hi friend,

When I published my first LinkedIn post, I honestly thought no one would read it.

As usual, I don't have a content strategy.

I write what I feel like, when I feel like. And on some days, I write a lot at once.

For instance, I'm travelling starting Monday and I've scheduled posts for 2 weeks via AuthenticIN, hehe.

Anyhoo, it was in 2023 that a student asked,

"Why don't you talk about your course on LinkedIn? It took me months to find you conduct a course. I would've enrolled much earlier if I knew."

And that shook me.

I'd been using LinkedIn wrong. People had a problem, and I was offering the solution, but I was too shy to put it out there.

Too awkward... a bit afraid too, tbh.

Join the next cohort of Authentic Influence

It's my LinkedIn coaching program for busy people to help you grow on LinkedIn by spending only 1h a week with me.

I also edit one post every week for you!

Also, back then, I didn't have a website, funnel, or fancy branding

Just a LinkedIn profile and the courage to share something helpful.

And to finallllyyyy start talking about what I sell.


Why LinkedIn is the easiest place to start a side hustle

  • The audience is already in a business mindset. They open LinkedIn for... work, duh.
  • You don’t need to build an audience from scratch... they’re already here.
  • Organic reach is still generous compared to other platforms (ahem - reels).
  • All you need is your profile and a post.
  • Tbh in my experience, it's the easiest place to grow on. It took me MUCH longer to grow on Medium and X!

Your LinkedIn action plan for THIS weekend

No overthinking. No “I’ll do it when I’m ready.”

I can tell you from my experience of talking to others that you will never be ready enough. People waste years trying to find the 'right time to start'.

The best time is now! So,

  1. Write down 3 problems you can solve for someone.
  2. Pick one and write a short LinkedIn post giving away a free, useful tip.
  3. End with: “If this resonates, send me a DM.”
  4. Bonus: Before you post, engage with 10 posts from your target audience.
  5. Pro tip: Join Authentic Influence, where I can teach you how to build your brand!

Do this today and watch what happens over the next week.


A little proof for you

One of my students is speaking at one of the biggest tech companies this month where she's a new joinee, all because of showing up on LinkedIn!



Finally...

If you’ve been waiting to try LinkedIn, this is your sign. Write one post this weekend - it might just open a door you didn’t even know was there.

And if you want to learn how to turn those posts into consistent clients, the next Authentic Influence cohort starts August 20.

See you next week!

Love,
N

Before you go:

  1. Use AuthenticIN: the only tool you need to grow on LinkedIn, try for FREE.
  2. FREE Side Hustler Checklist: to help you kickstart your side hustle. 11,000+ superstars love it.
  3. Build your personal brand that prints $$$$: fill out this form if you want me to help you build your brand.
  4. Advertise with me: If you’re a brand or a business looking to grow, I get 3 million+ monthly views on my content. Let me help you shine bright in front of my audience.

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Niharikaa Kaur Sodhi

I write tips around side hustling, writing, and monetisation to 15,000+ superstars every Saturday.